Smart Form Router & Lead Management Workflow System

A centralized automation system built with Make.com that captures, routes, and responds to all form submissions, ensuring no lead is missed or delayed.

Complexity Level

Intermediate

Features

  • Unified webhook for all form submissions

  • Smart routing based on form type

  • Automated personalized email responses

  • CRM logging via Google Sheets

  • Timed follow-up messages for lead nurturing

Value

  • Reduced lead response time by 80%

  • Eliminated missed or untracked inquiries

  • Improved follow-up consistency

  • Centralized all leads into one system

  • Increased conversion potential through faster engagement

Who it's for

Businesses, service providers, and founders managing multiple intake forms who need a clean, automated lead capture and response system

Deliverables

  • Make.com automation workflow

  • Webhook setup and routing logic

  • Email automation sequences

  • Google Sheets CRM integration

  • Follow-up automation system

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